Only One Week Left to Enter the GORE-TEX® Brand Experience More Challenge
The winner will receive $10,000 towards planning their dream adventure
Elkton, MD (January 6, 2010) – The GORE-TEX® brand Experience More Challenge ends on Wednesday, January 13, 2010 at 11:59 p.m. The online contest launched on December 3, 2009 in conjunction with the brand’s new online community, www.MyExperienceMore.com. In the first month, 750 members have registered for the community and more than 250 experiences have been shared.
“We are seeing that people who love the outdoors also love to connect with one another and share their experiences,” states Melissa Riggs, GORE-TEX® brand marketing. “Our goal is to continue to provide a community where they can do just that.”
The Experience More Challenge invites community members to share their outdoor experiences for a chance to win the experience of their dreams. Members can submit photos of themselves “experiencing more” outdoors, and community members are invited to rate these experiences. Entries receiving a certain average rating will then be considered for six finalist positions, chosen by a panel of Gore representatives. The six finalists will receive GORE-TEX® gear and will be reevaluated by the online community, who will vote for the winner of the Experience More Challenge. The Grand Prize Winner will receive up to $10,000 towards planning his/her own dream experience, including expenses and gear. Additionally, the GORE-TEX® brand will donate $5,000 to one of 10 participating outdoor non-profits, to be selected by the winner.
About W. L. Gore & Associates, Inc.
With more than $2.5 billion in annual sales and approximately 9,000 employees in 30 countries worldwide, W. L. Gore & Associates, Inc., provides diverse, high-performance solutions in consumer, industrial, electronic, medical, and surgical markets. As well-known for its unique corporate culture as for its products, Gore’s 50-year success story rests equally on product and organizational innovation. Perhaps best known as the inventors of expanded PTFE (ePTFE) and the makers of GORE-TEX® fabric, Gore is a leading manufacturer of thousands of advanced technology products that comprise a breadth of capabilities.